HOMA EUROPE — PRESS RELEASE
Date: 08 October 2025
Homa to preview Food Preservation White Paper at the 138th Canton Fair (October 2025)
Homa will present a preview of its Food Preservation White Paper at the Canton Fair (October 2025, Guangzhou), offering a research-driven reference for professionals who shape domestic refrigeration. The publication translates rigorous inquiry into clear direction for food storage and freshness retention.
Homa’s leadership has combined intuition and moments of fortune with a disciplined, learning‑led approach. By listening to the best minds in our field and understanding what truly matters to partners and end‑consumers, Homa has built the capabilities to turn direction into delivery — from factory to kitchen, from specification to daily use.
This White Paper addresses a global community of professionals who have chosen to be part of Homa’s journey: a forward‑looking network whose experience remains fresh, curious and exacting.
Michael Yao, Chief Executive Officer, Homa: “Food preservation is not a checklist; it is a mindset that connects science, engineering and design. This White Paper shows how evidence can be turned into better products and better everyday life.”
Anthea Wang, General Manager International Busness Centre, Homa : “Commercial leadership starts with clarity. The White Paper turns the essentials of food preservation into criteria teams can buy, brief and sell. It aligns R&D, purchasing and marketing on the same scoreboard, so every range decision advances both performance and brand value.”
Federico Rebaudo, General Manager, Homa Europe: “Our community thrives on professionals who want to raise the bar. We wrote this White Paper to be adapted and applied, a practical companion for anyone aiming to lead domestic refrigeration with credibility and care.”
Read the article introducing the White Paper on homaeurope.eu
Media availability at the Canton Fair (October 2025, Guangzhou)
Homa executives and category experts will be available for briefings. To arrange interviews or request assets, please use the media contact below.
About Homa is the world’s leading OEM/ODM manufacturers in domestic cooling. Guided by three pillars: Care, Food Preservation and Design — Homa partners with brands, retailers and wholesalers to transform research and industrial capability into credible benefits for people at home.
About Homa Europe: serves as the company’s European hub, aligning product strategy, design and marketing with the needs of partners across the region.
Copyright HOMA 2025 Issued By Homa Marketing dept. on October 2025
For further Information and Press Contacts: info@homaeurope.eu
