In recent years, we have witnessed a clear trend: the most important B2B trade shows worldwide have been designed with an absolute priority on visitor experience rather than merely showcasing...
DESIGN
The timeless values of design
For Homa, the concept of design transcends the simple perspective of aesthetics.
Like music, Design speaks a universal language that everybody can understand, beyond the necessary and minor local adaptations.
It is the product of an inner sensitivity and draws upon experience, knowledge and talent.
Design is a discipline that requires continuous practice, and starts with observation. Seeing and understanding the world around us, talking and listening to those we are crafting our products for, is what feeds and guides our design. As such, it is part of our tradition of caring for our clients and partners, serving their needs and aspirations.
Trust and mutual respect is what we base our business on, and what characterises our every relationship. We have long understood that the purpose of our design was not to produce good looking “cold boxes”, but to help preserve our customers’ food at its best.
So, Design is not a premium feature, but a fundamental element of each and everyone of our products, across the entire range and across categories. In a way, we offer exclusivity, but for all.
Like music, Design speaks a universal language that everybody can understand, beyond the necessary and minor local adaptations.
It is the product of an inner sensitivity and draws upon experience, knowledge and talent.
Design is a discipline that requires continuous practice, and starts with observation. Seeing and understanding the world around us, talking and listening to those we are crafting our products for, is what feeds and guides our design. As such, it is part of our tradition of caring for our clients and partners, serving their needs and aspirations.
Trust and mutual respect is what we base our business on, and what characterises our every relationship. We have long understood that the purpose of our design was not to produce good looking “cold boxes”, but to help preserve our customers’ food at its best.
So, Design is not a premium feature, but a fundamental element of each and everyone of our products, across the entire range and across categories. In a way, we offer exclusivity, but for all.
Find out more about Homa design legacy
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You can freely access our terrific "DESIGN LIBRARY" and/or our fantastic "DESIGN INSIGHTS" from the two buttons below.
Enjoy our exclusive content.
You can freely access our terrific "DESIGN LIBRARY" and/or our fantastic "DESIGN INSIGHTS" from the two buttons below.
We transcend physical space considerations when we embark on the design process for the Canton Fair booth at Homa. Our focus is crafting an immersive journey that evokes a tapestry...
In today's whirlwind world of innovation, where creativity knows no bounds and change is the only constant, Homa is on a mission to shake up the way we perceive communication...
A fascinating interview with British designer MICHAEL YOUNG, who spoke to HOMA DESIGN MAGAZINE (DM) from the breathtaking setting of his residence on the secluded, car-less island off Hong...
Enjoy a journey guided by the lens of visionary photographer Mauro Martignoni as he unveils the mesmerising world of frozen elegance in collaboration with HOMA. Join us as we...
An enlightening interview with M.I.T. Ph.D. researcher and system and service designer Sheng-Hung, who conceives Design as a tool for social justice, and fairer communities, in societies where...
Among the most prominent designers of Italy’s post-industrial age, Briton James Irvine left a precious legacy to the world of industrial design in the shape of the impressive archives made...
An inspiring tandem interview with Francesca Lanzavecchia and Hunn Wai, founders of L+W design studio based in Italy and Singapore. Taking design one step further into the digital dimension, they...
